
Overview
Led the end-to-end UX evolution of IoT Security
Transformed a fast-moving product from UX debt to scalable design — aligning systems, workflows, and team culture.
Outcome
Generated $2M in revenue by redesigning the filter and search system
24% increase in usage rate
Filed 1 patent for innovation in data visualization interaction design
Got Promoted to Senior Designer
MY ROLE
End-to-end Product Design Lead
STAKEHOLDERS
Product Managers
Engineering Teams
UX Writers
Marketing Teams
Junior Designer
TIMELINE
Feb 2021 - Jan 2024 (4+ years)
What my teammates say
Real Feedback from Stakeholders
What I Walked Into — and Needed to Change
What Changed — and Why It Mattered
Improved the Product Experience
Here are three highlights that showcase the breadth of my impact — from redesigning the experience to shifting team culture and aligning product-wide design efforts.
What’s more…
Scaled Design Across Products
Filter experience alignments across products in PANW. IoT security, as a stand along product, has unique search/filter system and other products are not aligned either. I initiated conversation with other designers from other products and worked together to align the components companywide.
Cultivated UX Thinking in the Team
when workng on alerts/vulnerability, I insist redefining the problem space and change the problem space from “adding information” into “redefining the workflow”
Invite pMs/ engineers to do the voting/brainstorming/speak up
Interviewed many users to understand their workflows and generate user wofklow.
iterated and updated the design.
Reflection on My 4+ Years with the IoT Team
Working with this team and company has been an incredibly rewarding experience. I’ve grown from a passionate junior designer into a senior designer with greater responsibility, broader impact, and an even deeper love for design. Along the way, I’ve continued to learn, contribute, and evolve — and we’ve grown so much by learning from each other.